Skip to content


Your cart is empty

Hey there! Before you go...

Grab a piece of Luxie Blue history with our Farewell Favorites Sale—offering the lowest prices ever on all remaining inventory! Don’t miss out on these exclusive deals. Plus, subscribe to our newsletter for an insider look as we embark on our exciting journey to become a private label. Join us and be part of the transformation!

Privacy Policy

Privacy Policy

This Privacy Policy outlines how (“Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we gather specific data about your device, your interaction with the Site, and details required to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. The list below provides more details on what Personal Information we gather and why.

Device information

  • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, the sites or products you view, search terms, and your interaction with the Site.
  • Purpose of collection: To accurately load the Site for you and to optimize our Site using analytics.
  • Source of collection: Automatically collected when you access our Site through cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: Shared with our processor, Shopify.

Order information

  • Examples of Personal Information collected: name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number.
  • Purpose of collection: To fulfill our contract by providing products or services, process payments, arrange shipping, communicate, screen orders for potential risk or fraud, and to share information or advertising about our products/services based on your preferences.
  • Source of collection: Directly collected from you.
  • Disclosure for a business purpose: Shared with our processor, Shopify.

Sharing Personal Information

We share your Personal Information with service providers to help us deliver our services and uphold our commitments to you. For instance:

We use Shopify to power our online store. You can learn more about how Shopify uses your Personal Information here.

      Behavioral Advertising

      We use your Personal Information to offer targeted advertisements or marketing communications we believe may interest you. For instance:

      • We use Google Analytics to understand our customers' use of the Site. Learn more about how Google uses your Personal Information here. Opt-out of Google Analytics here.

      Using Personal Information

      We utilize your Personal Information to deliver our services, including offering products, processing payments, shipping your order, and updating you on new offerings.


      Your Personal Information is retained in our records until you request its erasure.


      Cookies are small data pieces downloaded to your device when visiting our Site. They enhance your browsing experience by allowing the website to recall your preferences.

      You can manage cookies in multiple ways. Remember, removing or blocking cookies can impact your user experience.

      Do Not Track

      Currently, we do not alter our data practices when a “Do Not Track” signal is detected from your browser.


      This Privacy Policy may be updated occasionally to reflect changes in our practices or for legal reasons.


      For queries or complaints about our privacy practices, email us at

      Last updated: September 22, 2023

      If unsatisfied with our response, you have the right to contact the relevant data protection authority.